The secret behind Nextiva’s global reach (spoiler: it’s auto-generated videos)
Nextiva, a global cloud-based software company, faced a big challenge: irrelevant training. According to Nextiva’s Director of Voice of the Customer...
Customer Enablement
8 sneaky ways 👀 to increase adoption in SaaS user onboarding
Ever wondered how some companies nail their user onboarding, making you stick around and love their product? It's not magic—it's psychology! There’s...
Customer satisfaction does NOT improve retention. Here's what DOES.
Companies are obsessed with customer satisfaction. We’ve got NPS scores, feedback surveys, and more all geared to measure customer satisfaction. But...
6 reasons ASi believes the BEST software for creating training videos is Videate
ASi went from struggling to release one training video weekly to producing up to 15 per week. According to Michelle Balagia, a technical writer at...
Exposing the best-kept secret in SaaS training best practices
How can companies provide effective SaaS training and support at scale? Self-service. And the best way (and most asked-for by users) to provide it is...
The power of self-service: how videos drive Customer Success
Empowering customers to help themselves is critical. Not only does it help reduce the strain on resources, but customers demand it. That’s probably...
The skyrocketing demand for video and why you should care
The battle for customer attention is fiercer than ever. As B2B SaaS companies strive to deliver exceptional customer experiences, the choice between...
The power of video in B2B SaaS Customer Acquisition, Retention, and Support
B2B SaaS companies are on a quest for success. Customer Success. Okay that was cheesy. But it's true! SaaS companies are constantly seeking...
Automation is totally overhauling customer service videos
The world of customer support and success is evolving rapidly, with video automation and video tutorials emerging as transformative tools. We will...
3 easy tips to optimize SaaS onboarding with videos
The people have spoken, and they want videos. And not just for marketing, or YouTube. They want it for everything. Yeah, even your user onboarding...
How-to videos at every stage of the SaaS Customer Lifecycle
As a SaaS company, you’re probably focused on providing customers with a great experience that keeps them coming back. One way to achieve this is by...
5 surprising reasons experts swear by SaaS training videos
We recently conducted a comprehensive survey to better understand SaaS companies’ attitudes, methods, investments, and challenges regarding video...
Top trends that are changing the face of Instructional Design for SaaS
You broke a doorknob. You find two videos on how to fix it. One is two hours long. It goes into the origin of doorknobs, different types of...
10 things you NEED to know about SaaS sales and video
Training videos are an essential component of a sales enablement strategy. Videos are easily consumable, shareable, and many people learn better by...
What is the Modern Learner and how to teach them
Just as the workplace has changed significantly over the past few years, so has the way people learn. Today, employees feel overwhelmed, distracted,...