5 min read
How to reduce customer churn when it's more critical than ever
Customer churn is a major challenge faced by many SaaS companies. On average, SaaS companies lose 3-8% of their...
Customer churn is a major challenge faced by many SaaS companies. On average, SaaS companies lose 3-8% of their...
Perception sometimes lags behind reality. Case in point: text to speech (TTS).
Perception: Clunky, soulless, robotic...
We have entered the era of AI generated content. AsWayne Boulais, Co-Founder & Managing Director Tensility Venture...
3 min read
Major software updates are a… complicated affair for end users. Customers greet each new release with a mixture of excitement and dread:
3 min read
When a viewer notices a video isn’t up-to-date, it ruins the experience and undermines the information the video presents. Subconsciously, a connection gets made– if a brand fails to keep its videos accurate, what else is it neglecting? Product...
2 min read
Video exploded over the last decade. From TikTok dances to B2B eLearning modules, video is being produced, used, and talked about on a mind-boggling scale. And it’s going to get bigger.
TikTok hit 1 billion monthly active users in September 2021. The...
2 min read
As many of you know, the DITA for Learning and Training specialization never got much traction. Without going into all of the history, it seems that by the time the specification was originally published it was already out of synch with the market. Most...
2 min read
Does this sound familiar? Your team’s “Definition of Done” means that every software release contains updates to the relevant documentation. Tech pubs is busy writing, capturing the new screenshots and watching for the final changes. And then the new...