3 min read
Top 5 Benefits of Video for SaaS Companies
We recently conducted a comprehensive survey to better understand SaaS companies’ attitudes, methods, investments,...
Webinar: Bringing Videate to Where You Work
Learn about our new integrations that bring Videate to where you already work, in the tools you already use, rather than you coming to the Videate platform
Recent Blog Posts
6 min read
Top 10 Video Challenges for SaaS Companies
Videate recently conducted a comprehensive survey across SaaS companies to better understand the attitudes, methods,...
4 min read
Faster software releases mean bad customer experience. Or do they? Continuous Delivery for SaaS
Major software updates are a… complicated affair for end users. Customers greet each new release with a mixture of...
2 min read
Sample Videos: Behind the Scenes
Many thanks to our great customers for giving us permission to share some samples of their videos generated by Videate. Here is a link to the sampler, which includes snippets of a few videos that will demonstrate just how far we’ve come with our...
2 min read
Customer Education vs. Corporate Learning
In Josh Bersin's article “A New Category Emerges: The Creator Platform for Corporate Learning,” many of his observations about employee-facing corporate learning also apply to customer-facing education.
However, there are some differences related to the...
2 min read
Automated Videos Help Reduce Support Tickets
There was a great paper published last week based on research done by Frost & Sullivan on the “State of Self-Service Content.” One of the takeaways was, “Customers don’t have confidence in the content experience.”
The research went on to say,
“Users...
2 min read
5 Best Practices for Visual Effects
One of the more challenging items for scaling video production is standardizing the use of visual effects. With written documentation, decisions on how and when to use headings, bold, italics, underline, etc. have been proven over time.
Standards evolved...
1 min read
On Stage with a Customer
We recently met at the ConVEx conference with Ben Colborn, Director, Technical Publications at Nutanix, in a Candid Conversation session about scaling videos for documentation and training. He started with a discussion about single-sourcing and...
2 min read
Click the Select Type - Why Communication Standards Matter in UI Design
The best software companies in the world follow documentation standards that are aligned with their user experience goals. They use simple and consistent terminology. They don’t allow individual writers to invent their own content strategy. This now...
2 min read
Before you Start Recording
We are often asked, “What do you need in addition to documents or scripts before you start producing videos with Videate?” The answer is very straightforward. You need a Dedicated Environment, Prerequisite Instructions, and Sample Data. Whether you...
2 min read
Reusing your Existing Videos
One of the greatest challenges of making software videos is updates. Every time there is a new release of your software you have to re-record some or all of your videos to bring them up to date. If you have well-written video scripts that follow a...