Recent Blog Posts

3 min read

Why do software how-to videos take so long to make?

What is the most precious resource? Is it data? Money? Technology? Nope-- it's time.

In the 2022 State of SaaS Video...

4 min read

3 Reasons Why Companies Struggle Making Videos in Multiple Languages

In our 2022 State of SaaS Video Report, we found that globalizing video is way behind where companies (global...

3 min read

Top 5 Benefits of Video for SaaS Companies

 

We recently conducted a comprehensive survey to better understand SaaS companies’ attitudes, methods, investments,...

1 min read

Bringing Videate to Where You Work

Videate has some incredibly exciting new developments. In this on-demand webinar, we're providing a look behind the curtain to show just what we’ve been working on lately and how it’s all going to help you deliver software videos at scale– better and...

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3 min read

6 Best Practices For Communicating New Software Changes

If you update a software feature and no one knows about it, did it really update? 

Remember, new prospects, customers, and employees are either experiencing your software for the first time or using it regularly. It's important to your company's success...

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3 min read

The Do's And Don'ts Of Successful Software Training Videos

Videos demonstrating your software are some of the earliest touchpoints of your brand that your prospects, customers, and employees interact with. This means they must be current, concise, and set up to deliver maximum value for today’s viewers. 

Here's...

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2 min read

Digital Transformation: The Future Is Video

Video exploded over the last decade. From TikTok dances to B2B eLearning modules, video is being produced, used, and talked about on a mind-boggling scale. And it’s going to get bigger.

TikTok hit 1 billion monthly active users in September 2021. The...

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2 min read

2022: The Year of the Content Renaissance

Every company we speak with has a digital transformation initiative underway. There is simply no going back to the strategies of the pre-COVID era. We believe this year will be remembered as the "Year of the Content Renaissance" for enterprise software....

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1 min read

Top Ten Favorite Customer Comments

As we head into the new year, we collected up our favorite customer and prospect statements, observations, and anecdotes from the past year. Below is our Top Ten list about Videate and video recording. While none of them have reached iconic movie line...

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2 min read

Build your Business Case with our ROI Calculator

Over the last two years, we’ve learned a lot about automating video production. To help you build your business case, we have developed an ROI calculator that compares the time and cost of manual screen recording vs. Videate. The next time you are asked,...

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2 min read

New Learnings about Scaling Video Translation

When we got started 2+ years ago we made a couple of strategic bets. One was that text-to-speech voices would come of age and they have.

Another was that translating software videos could be scalable and sustainable.

We are seeing a very sharp increase...

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