Videate Blog

Buckle up! AI generated videos are revolutionizing Customer Education

Written by Videate | May 29, 2024

AI-generated videos are totally transforming training.

(Say that 5 times fast. It’s fun!)

Anyway. AI-generated software training and tutorial videos are bridging gaps and making high-quality training accessible to a broader audience, especially in global markets. 

Let's dive into how AI-generated video content is revolutionizing customer support by empowering users to help themselves.

 

The Rise of AI-Generated Videos

AI-generated videos leverage advanced algorithms and machine learning to create engaging, informative, and customized content. These videos can range from simple tutorials to complex training modules, all generated with minimal human intervention. 

By automating video creation, businesses can produce high-quality content at scale, reducing costs and time significantly.

 

Accessibility and Inclusivity

One of the most significant advantages of AI-generated videos is their ability to reach a diverse audience. Traditional training methods often fall short in addressing the needs of a global audience due to language barriers, cultural differences, and accessibility issues. 

AI can overcome these challenges through:

  • Language Translation: AI algorithms can generate videos in multiple languages, ensuring that non-English speaking users receive the same high-quality training as their English-speaking counterparts.

  • Subtitles and Transcripts: Automatically generated subtitles and transcripts make content accessible to those with hearing impairments or those who prefer reading over listening.

  • Customization for Cultural Sensitivity: AI could be used to tailor content to align with cultural norms and values, making it more relatable and effective for different audiences.

 

Cost-Effective and Scalable Solutions

Creating traditional video content is often expensive and time-consuming. It involves scriptwriting, screen recording, voiceover recording, and editing. Most of which require a different tool for each step. 

AI-generated videos streamline the entire process, offering a cost-effective solution without compromising quality. Using AI-powered tools like Videate, SaaS companies can now produce a vast amount of training material quickly, allowing them to scale their training programs to meet the demands of a growing workforce.

 

 

Revolutionizing Customer Support

AI-generated videos are not just changing the landscape of customer education; they are also revolutionizing customer support. These videos empower users to help themselves, reducing the need for extensive customer service teams and enhancing the overall user experience.

Empowering users with a self-service model

Modern customers prefer solving problems on their own rather than waiting for customer support. AI-generated videos provide the perfect self-help resources by offering:

  • Step-by-Step Tutorials: Clear, concise, and easy-to-follow tutorials that guide users through common issues or complex tasks.

  • On-Demand Knowledge: AI can quickly generate videos that answer frequently asked questions, ensuring users can find answers at their moment of need. 

  • Comprehensive Knowledge Base: AI-powered solutions like Videate can generate and quickly update an entire library of video content, ensuring users can find accurate information quickly.

Enhancing Customer Satisfaction

By providing users with the tools they need to solve their own problems, businesses can significantly enhance customer satisfaction. AI-generated videos ensure that users receive consistent, accurate information, reducing frustration and increasing confidence in the brand.

  • Consistency: Unlike humans, AI-generated content provides a uniform standard, ensuring that all users receive the same high-quality support.

  • Accuracy: AI and automation can consistently update videos, keeping the content accurate and up-to-date.

  • Speed: Videos can be generated almost instantly, offering immediate solutions to user problems.

 

The Impact on Global Markets

AI-generated videos are particularly impactful in global markets, where businesses face unique challenges in training and customer support.

Create content in multiple languages: Language barriers have long been a hurdle in providing effective training and support to a global audience. AI-generated videos, with their ability to produce content in multiple languages, ensure that language is no longer an obstacle. This inclusivity fosters better understanding and retention of information across different regions.

Deeper localization: AI could analyze local market trends and user behavior to create content that resonates with specific audiences. By incorporating local examples, addressing region-specific issues, and respecting cultural nuances, AI-generated videos make training and support more relevant and effective.

Expanding reach and user engagement: Traditional training methods often struggle to engage a dispersed global workforce. AI-generated videos, however, can be distributed easily through various digital platforms, ensuring that employees and customers around the world have access to the same high-quality training and support. This expanded reach helps businesses build a more knowledgeable and self-sufficient global audience.

 

The Future of AI-Generated Videos

The potential of AI-generated videos is immense, and we are only beginning to scratch the surface. 

As technology continues to advance, we can expect even more sophisticated and personalized video content. 

Here’s what we might have to look forward to in the future (which might be sooner than we think!):

(Even more) enhanced personalization: AI algorithms will become better at analyzing user data to create highly personalized content. Training modules and support videos could be tailored to individual learning styles, preferences, and past interactions, making them more effective and engaging. They could even generate AI videos at the exact moment of need by analyzing user behavior, without the user even having to search your knowledge base at all!

Automated content updates: AI-powered video automation platforms like Videate will be integrated into your SaaS product so that every time a new release gets pushed, all the relevant training and how-to videos will be updated automatically in real-time. This ensures that users always have access to the most current and accurate content without the need for manual revisions, saving time and resources. And it ensures that SaaS companies don’t have to manually dig around to figure out which videos need to be updated every time the software changes– which for many companies can be as often as every 2 weeks.

Integration with Virtual and Augmented Reality: AI-generated videos could soon integrate with virtual and augmented reality technologies, providing immersive training experiences. Imagine training sessions where users can interact with 3D models or customer support videos that overlay instructions onto real-world objects.

 

AI-powered video automation will revolutionize your customer support

AI-generated videos are a game-changer: they're revolutionizing how we train and support customers globally. 

Imagine creating high-quality training content that's not only accessible to everyone but also tailored to your needs. 

That's where Videate comes in!

Videate makes it fast and easy to create, update, and globalize software how-to and training videos. Our AI-powered automation ensures your content is always up-to-date– in multiple languages.

Ready to see the magic in action? Get a demo and discover how Videate can transform your training and support videos. 

Let's make your content work harder for you– not the other way around!